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    • 06 / 28 / 23
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Grasshopper Club Zurich is pleased to announce a new chapter with Capelli Sport. The Zurich record champions have signed a long-term contract with the US-based sporting goods supplier, which will become the Grasshoppers' new outfitter from the start of the 2023/24 season.

With the change of supplier, GC Zurich is parting ways with its previous partner Adidas, which has accompanied the Hoppers through many successful moments over more than 30 years.

This new partnership not only brings significant economic benefits, but also allows the club to plan more flexibly and efficiently and offers more design options in the conception of the jerseys. 

The new blue and white Capelli kit, which with its classic look will feature important features of the record champion's storied tradition, will not only be worn by the first team next season. The American sporting goods manufacturer will also equip GC women's football and the entire youth section of the Zurich club.

Capelli Sport was founded in 2011 by the GMA Group, a company with more than 30 years of experience in the fashion industry. The innovative multisport brand based in New York designs, produces and distributes sports and lifestyle products internationally in the field of team sports, fitness and accessories. With its market entry in 2015, Capelli Sport has established itself step by step in German football in recent years and is now the equipment partner of various German clubs. Internationally, Capelli Sport is already active in professional sports in more than 30 countries.

Andreas Schmocker, Director Commerce & Sales, said: 
"We are delighted to be the first Swiss club to enter into a partnership with Capelli Sport. From the very beginning, we have felt great appreciation and the highest level of professionalism from everyone involved. Capelli offers us, among other things, great flexibility and freedom in the design of the jerseys as well as competent and careful support in the conception and production of the jerseys and various merchandising articles. We look forward to being able to count on Capelli's expertise in the years to come and will be introducing exciting new products together."

Kay Mourheg, President Capelli Sport Europe, said:
"We are delighted to have secured a prestigious partner in Grasshopper Club Zurich, with whom Capelli Sport will be prominently represented in Switzerland. Zurich, a city full of charm and character, offers us the opportunity to achieve important successes on and off the pitch together with Zurich's most traditional and successful club as a strategic partner. In our joint discussions with Andreas Schmocker, we were quickly able to develop a similar vision of the partnership, which is why I am convinced that this partnership will represent significant added value for both sides."

Luca Beck, Area Sales Manager Capelli Sport, said:
"Grasshopper Club Zürich is characterised in particular by a family-like atmosphere, which was clear from the pleasant discussions we had with the club and also fits very well with Capelli Sport's self-image. I am very pleased to enter into a long-term partnership with Switzerland's record champion, who is known beyond the country's borders. For Capelli Sport, GCZ is the first professional club in Switzerland. With their excellent youth work and their enthusiastic and loyal fans, we have the opportunity to present ourselves as a successful team sports brand and to highlight our qualities in the cooperation."

Grasshopper Club Zürich is very excited to be working with Capelli Sport and is looking forward to presenting the new Capelli home and away kits to its fans in July.


About Capelli Sport

Capelli Sport was founded in 2011 in the fashion capital of New York City. As a globally active sports and lifestyle brand, Capelli Sport stands for high functionality, quality and individual service in professional and amateur sports.

Capelli Sport offers first-class sportswear, professional equipment and trendy lifestyle products and is internationally established as a supplier and reliable partner for athletes and clubs.

Part of the company's philosophy is the commitment to and promotion of youth and amateur sports, which is just as important as the successful cooperation with professional clubs from the national and international leagues.

Learn more atcapellisport.euand find Capelli Sport on Twitter (@capellisport) and Instagram (@capellisport), or visit the Capelli Sport Facebook page (@CapelliSport).